WE’RE SO GLAD YOU FOUND US.
INITIALCONTACT is a creative firm with 20 years experience curating unique brand identities, imaginative marketing, and innovative promotional merchandise. We are your greatest asset, idea factory, sourcing extraordinaire and visionary — all with exceptional execution and taste.
Curated Brand Identity
We can’t wait to get to know you – and make sure everyone else does too. We craft thoughtful and impactful pieces for events, tradeshows, sales incentives and more that align with your core values.
Think: creative solutions that lift your brand up where it belongs. Outstanding design and custom labeling lead to lasting impressions – and impressed people take action.
Custom Promo Goods
Sure, we can print your koozies and pens, but we can also dream up entirely new ways to catapult your brand into the hands of those who need “wowing” the most.
We can provide anything from athletic gear to silk ties and everything in between. Splash your message across any and all wearables with a clear conscience: we partner with ethical suppliers and use a sustainable green print facility.
In addition to delivering the finished product, we manage all of the behind-the-scenes sourcing, fulfillment and distribution. In short, we provide a stellar experience from start to finish.
We live for a challenge. Whether it’s custom products, specialty signage, art direction, graphic design, illustration, web development, event planning, photography, videography or more, we've got you covered.
A lasting partnership between Mercedes-Benz and Initial Contact began when the luxury car company’s marketing agency sought adrenaline-raising apparel and gear for their AMG Driving Academy. An ongoing collaboration continues as Initial Contact produces upscale apparel, headwear, high-end executive accessories, tech and more for Mercedes-Benz personnel, clients, and events. Initial Contact most recently outfitted the Mercedes-Benz executive team with customized OGIO backpacks in conjunction with the company’s purchased naming rights of Mercedes Benz Stadium in Atlanta, Georgia. Initial Contact maintains a close working relationship with the company’s marketing agency as their go-to for excellence in unique branded goods.
Caribbeing and Initial Contact were brought together by another satisfied NY client. Caribbeing is a thriving organization that stands at the crossroads of film, art and culture. They were looking to scale their apparel and merchandise lines, and wanted to discuss avenues for expansion. The Initial Contact team presented a wide array of Caribbean-themed apparel and soft goods. As the project progressed, custom tote bags, aprons, and pillows became the front runners. Initial Contact’s partner bag supplier designed a bespoke sublimation-style bag and apron with custom labeling. The tote bags were selected for retail space at the Brooklyn Museum.
Initial Contact promotes the fierce exploration of alternative types of swag: things that transcend the ‘norms’ of promo. The items created over the several-year-long relationship with Land-Rover are no exception. Initial Contact worked in conjunction with a leading US instrument company to create a custom gauge that was heavy duty, high quality, and perfectly aligned with Land-Rover’s dedication to quality, strength, service and adventure. The gauge was used for various marketing endeavors, including customer appreciation gifts and POS retail.
INITIALCONTACT guarantees big ideas and attention to excellence – no matter your budget.
We’re proud to partner with companies big and small alike to produce show-stopping swag.
When boutique motorcycle restoration shop Apex Cycle needed a merchandise revamp, the family-owned company selected Initial Contact to rev it up. Initial Contact outfitted them with vintage-inspired tees, welding hats, beard oil labels, custom drinkware and more to grow Apex’s brand from one of service to lifestyle.
Multi-Channel Marketing Program
Sherwin Williams and Initial Contact maintain an ongoing branding, marketing and merchandise partnership that facilitates the brand’s major anniversary events, annual sales meetings and store branding programs throughout the Southeastern US and Caribbean markets. A standout client holiday gift concept saw Initial Contact re-imagine Sherwin Williams paint cans as unique presentation for Pantone color-themed snacks, produce custom labels, liaise with gourmet food supplier and drop ship to top clientele to tremendous acclaim and demand. Initial Contact also co-branded industrial DEWALT radios for Sherwin Williams as specialty customer appreciation gifts to keep their brand presence at full volume on client work sites.
Innovative Product Ideas
As seekers of the unique, relevant and whimsical, Initial Contact refuses to settle for the “expected” when it comes to promotional goods. This camera-lens mug perfectly combines utility with the unexpected, and is just one example of the creative lengths the Initial Contact team takes, to exceed our clients expectations.
A leading cosmetic company approached Initial Contact to create a lasting, luxury gift with purchase for its top tier clientele. Initial Contact answered with a delicate hand-designed gold leaf necklace that hat-tipped the company’s botanical ingredients and Asian heritage. A capsule collection of complimentary keepsake items followed to accompany a cosmetic product launch and executive management incentivizing.
Apparel & Gifts
Initial Contact’s ongoing partnership with The Fabulous Fox Theatre spans an iconic “Save The Fox” historic preservation campaign celebration, the theatre’s 40th anniversary events, and most recently the unveiling of the venue’s new VIP club and membership program. Initial Contact outfitted staff, curated a capsule collection of retail and fundraising memorabilia and designed luxe client and sponsor appreciation gifts that honor the theatre’s continuing place in the spotlight.
THEY’VE SAVED US MORE THAN ONCE.
Initial Contact is my first call when a client comes to us with a branding need. They provide a wide variety of options and pricing to choose from making the process seamless. Their ability to work with a time sensitive deadline and produce with short notice has saved us more than once!
NICK RAPP | DIRECTOR | ENGINE SHOP
WE THINK OF THEM AS PART OF THE FAMILY.
When we first opened our school, Initial Contact was ready to help us get products that not only looked great, but also remained in line with our school’s philosophy of sustainability. That relationship has continued to this day, and we think of Initial Contact as a part of the larger Metropolitan Expeditionary Learning School family.
DAMON McCORD | CO-PRINCIPAL | MELS
Ready to elevate your brand? So are we.
Fill out the form below, email us at firstname.lastname@example.org or just pick up the phone and call 404.228.6438.
By the Way: We Give Back.
Not only do we get your brand to maximum capacity, we do so with intention, heart and social awareness. Initial Contact routinely partners with a variety of non-profits and causes to support fundraising and growth. We’re proud to support and work alongside of One Billion Rising, MedShare, the Young Survival Coalition, Susan G. Komen, Mostly Mutts Animal Rescue, Wounded Warrior Project, Friends to the Forlorn Pit Bull Rescue, Best Friends Animal Society, Decatur Arts Alliance, Project Interconnections and more. We’re here to make a difference.